Use data-driven marketing to create meaningful
customer relationships.

Well, hello! 👋
It’s so nice to meet you.

I'm Shanah, a marketing and brand strategy consultant with over a decade of experience driving growth at leading tech companies like Uber and Twitter, with startups, and as a brand consultant with the world’s largest brands. It’s been a super fun journey, one of twists and turns, and plenty of growth. Now, I’m here to help you elevate your marketing efforts.

So, what exactly do I do?… Glad you asked! I work with scaling companies by combining deep data analysis with strategic vision to optimize your marketing throughout the customer journey—from awareness to loyalty. By transforming customer data into meaningful strategy, I deliver measurable marketing efforts that drive company revenue.

Are you ready to level up your customer engagement strategy? Great! Me too. Let’s get to work.

How I can help your business.

Marketing Insights & Strategy

  • Data-Driven Insights: Understand customer behaviors and market trends to uncover opportunities and effectively engage your ideal audience.

  • Brand Positioning: Craft a compelling brand identity and voice that resonates and differentiates you in the competitive market.

  • Go-to-Market Strategy: Align messaging, channels, and timing for maximum impact and successful customer engagement.

Customer Experience Optimization

  • Customer Journey Optimization: Map and enhance each customer touchpoint to create seamless pathways and foster long-term loyalty.

  • Lifecycle Marketing Campaigns: Design personalized campaigns that nurture customers at every stage of their journey.

  • Marketing Performance Analysis: Focus on key metrics to continuously refine strategies and maximize ROI.

Zach V., Principal + Designer at VanCamp Design Co.

Grounded in her deep research, we crafted a dynamic brand system, comprehensive guidelines, a new website, and an internal brand training—leading to almost immediate, measurable impact.”

Jennifer G., Former Manager, Customer Success Field Operations, Uber

“Results-driven and customer-centric, she balances business goals with audience needs to drive impact. A clear, strategic thinker, Shanah is an invaluable partner to any organization.”